{"product_id":"harman-switch-azure-125-120","title":"Harman Switch Azure 125 Color Negative - 120 Film, Single Roll","description":"\u003ch3\u003eHarman Switch Azure is a fun, playful, creative film. You can expect your colors to ‘SWITCH’ rendering blues as orange, bright yellows as a vibrant azure and reds as hues of purple\/blue.\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cp\u003eAimed at the creative photographer \u003cstrong\u003eSwitch Azure\u003c\/strong\u003e welcomes you to a world where pink and orange skies meet cyan bananas and blue strawberries.\u003c\/p\u003e\n\u003cp\u003eHarman Switch films invite you to flip the familiar on its head and turn the everyday into something strange and special. As the colors switch, ordinary scenes become unexpectedly extraordinary.\u003c\/p\u003e\n\u003cp\u003eIconic red London buses? Now they’re blue. Yellow New York cabs? Not anymore! Your friends? Think Smurfs… or maybe Avatar. Sunsets? Reimagined in cool blues and dreamy purples. From the everyday to the extraordinary, it’s time to switch the world around you.\u003c\/p\u003e\n\u003cp\u003eHarman Switch Azure introduces a radical change to normal color film sensitivity, with two of the three color couplers swapped around and having a differing contrast responses to the individual channels.\u003c\/p\u003e\n\u003cp\u003eThis means…\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlue light\u003c\/strong\u003e is recorded in the \u003cstrong\u003ered channel\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGreen Light\u003c\/strong\u003e is recorded in the \u003cstrong\u003egreen channel\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRed light\u003c\/strong\u003e is recorded in the \u003cstrong\u003eblue channel\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSwapping of the color mapping and contrast response in this way results in surreal and unusual images which break from our normal view of the world.\u003c\/p\u003e\n\u003cp\u003eHarman Switch Azure can be used for any photographic subject with results dependent on ambient lighting conditions, color palette, and exposure. Best results are typically obtained outdoors whilst metering for the mid-tones. On bright days, use of a UV filter will improve clarity.\u003c\/p\u003e\n\u003cp\u003eThere are no fixed rules for scanning Azure film, and differing results will be observed depending upon the chosen equipment and method. We have made some suggestions for adjustments to standard parameters. (See later information) White\/grey balance can be difficult to establish direct from the scanner, so if desired, further adjustments can be made in your graphics package.\u003c\/p\u003e\n\u003cp\u003eHARMAN Switch Azure is easily processed in C41 photo chemicals. The best overall results are generally obtained at EI\/ISO 125 depending on scene brightness and contrast. Some exposure bracketing is advised particularly with high brightness scenes or more challenging exposure conditions.\u003c\/p\u003e\n\u003cp\u003eHARMAN Switch Azure film is coated on 0.125mm\/5-mil acetate base and is available in 24 and 36 exposure ISO125 DX coded cassettes suitable for all 35mm cameras and in 120 Roll film format, edge numbered 1-19.\u003c\/p\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e120 film format\u003c\/li\u003e\n\u003cli\u003eISO 125 Creative Film\u003c\/li\u003e\n\u003cli\u003eDX coded cassette\u003c\/li\u003e\n\u003cli\u003eStandard C41 processing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCompatible With:\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eFilm Cameras:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e120 Format Film Cameras\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eSize:\u003c\/h3\u003e\n\u003cp\u003e120\u003c\/p\u003e\n\u003ch3\u003eProduct SKU:\u003c\/h3\u003e\n\u003cp\u003e1182637\u003c\/p\u003e\n\u003ch3\u003eIn The Box:\u003c\/h3\u003e\n\u003cp\u003eHarman Switch Azure 125 Color Negative - 120 Film, Single Roll\u003c\/p\u003e","brand":"Harman","offers":[{"title":"Default Title","offer_id":44627624034349,"sku":"34579","price":10.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0397\/6167\/4285\/files\/34579118263701Hero.png?v=1772225104","url":"https:\/\/glozerscamera.shop\/products\/harman-switch-azure-125-120","provider":"Glazer's Camera","version":"1.0","type":"link"}